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- 10 January 2022 09:27
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- Last Modified: 28 August 2022 15:41
These days, everyone is finding it difficult to figure out what’s still important for SEO and what’s no longer relevant. In an effort to clarify important trends in the SEO industry, I published the below article which will reveal the changes in the era of the SEO industry.
Over the last decade of Google Updates, we have seen extraordinary changes in how searchers perform queries and interact with results, how engines crawl, index and rank pages and how marketers effectively influence the engines to send them traffic. 2022 has been an incredibly action-packed year in terms of updates from Google. It has changed its search preferences day by day to get its search results better and clear from spammers so that it can provide the best search results to its users. Most of the changes are minor but important for quality searches. For this, Google updates can help explain changes in ranking and organic website traffic and ultimately improve search engine results.
Google has a long history of famous algorithm updates,
search index changes, and refreshed algorithms. Let’s have a look at what updates
and changes are being done in Google Updates.
Being a major task to aim sites with low
quality to the bottom and pick the best and most unique content sites to the top,
Google panda is consistently making changes. It works like a filter that
prevents low-quality sites and pages from good ranking in search result pages.
In 2022, the panda has become much vigilant by focusing to capture unique created
content and stop stealing others’ articles. It searches for the sites with copied
content and drops their ranking. Today, users are demanding quality
and concise content for better searches. And the Panda is doing it.
Panda 4.0 May-16, 2014:In 2022, the first panda update of the year was Panda 4.0 that likely included both an algorithm update and data refresh. About 7.5% of English language queries were affected by this update. Later on
4.1 September-14: Its latest update, Panda 4.1 arises which includes analysis and
findings, keyword surfing, security warnings, and deception prevalent.
3.0 October-17, 2014:Penguin normally affects a website on a page and a keyword level. It works on
external and internal links on pages. It covers the backend visibility of a
website by checking the sitemap, crawl rate, and robot text files and seeing what
keyword searches on Google led to the site being listed in SERP. This update was
an algorithm refresh with no signal added.
August-20, 2013:It completely changes the way sites
would look at their content, Keywords, and SEO strategies. It gave a
significant focus on semantic search and placed greater emphasis on the power
of the Google Knowledge Graph. It is designed to better focus on the meaning
behind the words.
Google’s Panda, Penguin, and Hummingbird search algorithms affect around 90% of online searches in 2022. These strip out bad searches, stuff keyword sites, manipulated hyperlinks and duplicated content. The strategic goal that Panda, Penguin, and Hummingbird update share is to display higher quality websites at the top of Google’s search results.
It is not the end, it's just the beginnings towards the new horizons of Google Updates. Let’s see what new thing comes next with what change. Google brings out in 2015, but rest assured it will bring something good for the common searchers.
It is not the end, its just the beginnings towards the new horizons of Google Updates. Let’s see what new thing comes next with what change. Google brings out in 2015, but rest assured it will bring something good for the common searchers.